How Small Businesses Can Optimize Their Social Media Presence

Social Media for Small Businesses: Part 3

Whether you like it or not, people will use social media platforms to talk about your business. And if you are not participating in the conversation, you will quickly realize that you are unable to tell your story the way you want it to be told. Worse yet, a negative story can cost you customers.

If you already read Part 1 & Part 2 of our social media series, you already know which platforms to use and why. In the last installment of this series you will learn how to best leverage your small business’ social media presence. This eBook covers:

 

  • How to create a compelling story
  • Steps to optimize your profile
  • Guidelines for Posting Updates
  • Tips for growing your social media community
  • Importance of measuring your results

Download the Social Media E-Book now!

Wednesday, February 7, 2018/Comments (0)/

Get to Know Social Medium Platforms for Small Business

Social Media For Small Businesses: Part 2

Social media platforms offer an affordable way to get your small business in front of current and prospective customers alike. They are a great way to reach users in a public format and create a positive impression of your company.

However, deciding where your small business needs to be with regards to social media can be overwhelming. If you already read Part 1 of our social media series, you already know how to leverage tools like Hootsuite to make social easier. This installment covers the six major social media platforms you should consider using to create awareness about your small business:

 

  • Facebook
  • LinkedIn
  • Twitter
  • Google+
  • Pinterest
  • Instagram

Download the Social Media E-Book now!

Tuesday, February 6, 2018/Comments (0)/

Should Small Businesses Use Social Media to Connect with Customers?

Social Media For Small Businesses: Part 1

Running a business today is simply not the same as it was a couple decades ago. And thanks to a constantly evolving digital environment, small businesses have to work especially hard to reach–and hold onto-their customers.

When it comes to truly connecting with buyers via social media, the competition is fierce, with most small businesses vying for top-of-mind recognition.

In an effort to stand out from the crowd, small business owners must understand that the key to social media marketing is to not look at it as a chore. Rather, social media should be incorporated as one more part of an overall marketing strategy, with a goal of staying in touch with customers in a relevant space where they are most active.

In our first installment of our social media series we will cover:

  • Social media success stories
  • Reasons you should motivate toward a social media presence
  • Managing your social media presence

Download the Social Media E-Book now!

Tuesday, February 6, 2018/Comments (0)/

8 Ways to Keep Your Digital Data Safe

Technology is constantly evolving. As you actively use technology for productive and social pursuits, you’re creating a pool of digital data about many areas of your life.

To protect your privacy, you should keep in mind that some people want to steal your information. These criminals prey on the ill prepared, which means that you need to be proactive to keep your digital data safe. Here are 8 tips to keep your digital data safe…

Thursday, May 25, 2017/Comments (0)/