Should Small Businesses Use Social Media to Connect with Customers?

Social Media For Small Businesses: Part 1

Running a business today is simply not the same as it was a couple decades ago. And thanks to a constantly evolving digital environment, small businesses have to work especially hard to reach–and hold onto-their customers.

When it comes to truly connecting with buyers via social media, the competition is fierce, with most small businesses vying for top-of-mind recognition.

In an effort to stand out from the crowd, small business owners must understand that the key to social media marketing is to not look at it as a chore. Rather, social media should be incorporated as one more part of an overall marketing strategy, with a goal of staying in touch with customers in a relevant space where they are most active.

In our first installment of our social media series we will cover:

  • Social media success stories
  • Reasons you should motivate toward a social media presence
  • Managing your social media presence

Download the Social Media E-Book now!

Tuesday, February 6, 2018/Author: Julie Foster - MarCom/Number of views (3061)/Comments (0)/
Categories: Business Internet

Mobile Security – Manage Employees Devices and Increase Employee Productivity

Mobile devices have forever changed the way we conduct business, always staying connected whether in the office or on the road carries with it a real threat of corporate data loss. Mobility does equate to increased employee productivity however the devices being used to support such productivity have the potential to be stolen, hacked, broken or lost and with it your sensitive company data is at great risk. 

Learn more about mitigating mobile security risks...

Tuesday, November 21, 2017/Author: Anonym/Number of views (4195)/Comments (0)/
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The Benefits of Unified Communications

Most organizations use phones regularly for daily communication therefore quality reliable business class voice service remains an important business requirement. In the past, proprietary phone systems were costly and complicated, as well as challenging to install and maintain in an ever-changing business environment. Fortunately, Unified Communications (UC) technology such as hosted Voice over IP (VoIP) offers an advanced alternative to systems of the past.

Learn more about the benefits of Unified Communications...

Thursday, November 9, 2017/Author: Anonym/Number of views (8293)/Comments (0)/

Your Employees Are Your Best Defense Against Cyber Threats

Your investment in information security means nothing if your employees are not on board or are unaware of your company’s cyber security policies. You could have the latest state-of-the-art technology, or you could have invested thousands of dollars in cyber security with software and hardware to protect your network from cyber threats, but all it takes is a lack of awareness of potential threats or human error to send your system reeling.

Learn more about how employees can protect company data...

Monday, November 6, 2017/Author: Anonym/Number of views (5168)/Comments (0)/

Trends in Business Security

The Need for Information Security and How This Ties to Cloud Initiatives

As we are moving to the cloud, hosted and other managed services, we have to think about how security pertains to that. If you think back five years or even a little longer, security was a firewall because we sent email back and forth and we had to understand who was sending us what and if it was malicious. Now, with mobile devices and other technologies, the attack mechanisms have grown ten-fold.

Read further to learn more about trends in business security. This information came from an article by David Lichtman, the publisher of the Sacramento Business Journal who sat down to talk with Darren Peterson, vice president of product marketing at Consolidated Communications.

Monday, May 1, 2017/Author: Julie Foster - MarCom/Number of views (4746)/Comments (0)/
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